A seasoned and senior corporate leader. Joe moved from the corporate sector nearly two decades ago, to fulfill a life long dream to follow in his fathers footsteps as a successful entrepreneur. Over the past 25 years, Joe has built up several start-up companies in the areas of Technology, Sales Support and Outsourcing, Health & Wellbeing and Occupational Health.
A highly accomplished negotiator and commercials expert. Joe consults with a number of National and International brands and holds a Business Masters Degree. He also sits on the board of several privately owned companies. A specialist in all things Hemp, with a keen understanding of farming and agri-processing. Joe brings a wealth of knowledge and experience to his role as CEO, Floreo Botanicals.
A life long Leeds supporter. Joe loves all things sport, including watching his grandchildren on the football field at the weekend. He enjoys a game of golf and also loves to travel.